A multidisciplinary designer providing
a full spectrum of comprehensive
creative services.
The introduction
Hello, I'm Cal. A multidisciplinary designer based in the UK.
As a passionate creative, my mission is to deliver distinctive and well-executed designs to brands that aim to differentiate themselves from their competition and communicate clearly with their audience. I strive to maintain the personality of the client and/or brand in the process.
By combining my passion for creativity with craftsmanship and compelling visuals, I bring concepts and strategies to life, curating better designs with purpose. My services are specifically designed to assist ambitious young businesses or inject life into longstanding ones.
With every project, it is essential to have in-depth discussions with the client about their objectives. Asking the right questions, understanding the challenges, applying creativity, and working alongside the client are important to me in building effective outcomes.
As my skillset covers a broad spectrum of creative services, I can offer a fully comprehensive service to businesses that currently lack identity. Additionally, I can consult with existing brands on how to elevate their business through strategic design.
The process
Whether it's a new launch or preparing for a big change, I use this process with clients at different stages of their journey.
01
Consulting
An initial conversation, whether remote or in person, is essential to understanding a clients needs and wants.
02
Briefing
We then follow with finalising a project brief so both parties have a clear understanding of what's to be provided.
03
Costing
No two projects are the same, therefore it's important to follow up the brief with a quote that's specfic to that project.
04
Designing
Once the brief and quote are approved, we begin researching and the first stages of design - arguably the most exciting phase.
05
Iterating
Using feedback provided by the client, we work together to create revisions until we reach the approval stage.
06
Launching
Once approved, checked and tested - the project is ready to deliver. If it's a website, we prepare a path to launch!
